Efma and Accenture Open Applications for 5th Distribution & Marketing Innovation Awards

Lauded program recognizes retail banks’ latest innovations in distribution and marketing worldwide

PARIS, NEW YORK and HONG KONG; June 28, 2017 – Efma and Accenture today launched the fifth edition of their joint Distribution & Marketing Innovation Awards, which identify and reward innovative projects in the global retail banking sector and encourage banks to share best practices in retail banking distribution and marketing.

Retail banks worldwide have until Sept. 7 to submit their entries via the online portal at www.efma.com/innosubmit17. Winners will be announced at the awards ceremony in Rome on Oct. 25.

“Over the past four years, our Distribution & Marketing Innovation Awards program has experienced unprecedented success, gathering nearly 2,000 innovation submissions from 543 institutions in 88 countries,” said Vincent Bastid, Efma’s CEO. “We’re delighted to help identify and recognize the innovative solutions that are shaping the global retail financial services sector in new and exciting ways.”

Among the new features of this year’s program are a reshaped online platform with a more-immersive design and greater responsiveness; a streamlined and more-straightforward voting process; and several new award categories, including “Workforce Empowerment & Behavior,” “New Business Ecosystem” and “Phygital Distribution.” Rounding out the other of this year’s eight award categories are “Customer Experience & Engagement,” “Best New Product or Service,” “Wallets & Payments,” “Digital Marketing” and “Big Data, Analytics & AI.”

“It’s fantastic to see the retail financial services community come together to present and witness the best-in-class innovations that are transforming the financial services industry — and ultimately our everyday lives,” said Piercarlo Gera, a senior managing director in Accenture’s Financial Services practice. “With the continued advances in AI, cloud, big data and analytics, we expect another year of stellar entries and encourage financial institutions from across the globe to submit their innovations.”

Submissions will be reviewed by the Efma Innovation Awards Committee, which will create a shortlist of nominees for each category. Efma members will then vote online for the final winners, who will receive their awards at the ceremony in October.

Efma’s Innovation Award Committee will also present two Global Innovator awards — one for an “Established Player” and one for a “Challenger Player” — to the banks that have successfully committed their overall vision to innovation by developing projects in different areas to continuously transform their business model.

More information about the ceremony and registration is available at www.efma.com/innovationawards17.

About Efma
A global non-profit organisation established in 1971 by banks and insurance companies, Efma facilitates networking between decision-makers. It provides quality insights to help banks and insurance companies make the right decisions to foster innovation and drive their transformation. Over 3,300 brands in 130 countries are Efma members. Headquarters in Paris. Offices in London, Brussels, Barcelona, Stockholm, Bratislava, Dubai, Mumbai and Singapore. Learn more at www.efma.com.

About Accenture
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions – underpinned by the world’s largest delivery network – Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With more than 411,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.

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